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Analytics

We will use the following metrics to gauge the success of our efforts:

  1. Facebook Analytics

  2. Constant Contact Results Reports

  3. Lead Conversion Report in Radius

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These tools will enlighten us on trends for click rates and reach/impressions made from each campaign, as well as the success of converting any leads into active enrollments. We will continually review these analytic tools to gauge the effectiveness of our campaigns and adjust accordingly. The results of these reports are available upon request if you would like a frequent, detailed review of your accounts.

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Additionally, we are happy to collect statistics on leads and enrollments from each campaign through a collaborative effort with the Center Director. This means the Center Director will have to collect information on how a new enrollment heard of Mathnasium upon their enrollment.

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